ECP | Luxemburg, 17.04.2020 The Economist run a cover last week with the title “The business of survival : How COVID-19 will reshape global commerce”. This is exactly what the managements of the companies we are invested in are doing: they make sure that their businesses survive. In a Darwinist approach of survival of the fittest, communication and public relations can sometimes become the collateral damage of this struggle. This is what happened to one of our recent additions to …
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